Sorted by Tag: Shopify
Top 5 Shopify Shipping Apps
Selling online through your Shopify web store presents many difficulties. A lot can go wrong throughout the time it takes to attract a new customer, convert them into a buyer, and then shipping their order.
Where many Shopify owners go wrong is in their ability to ship items timely and accurately. Dealing with angry customers over lost orders or having to refund customers is a headache. You need one of Shopify’s shipping apps to automate how you manage shipping.
In this post, we’ll compare what we think are the top 5 Shopify shipping apps. (more…)
eCommerce & Google Tag Manager: The “why” and the “how”
Webstore integration to other technologies is usually a challenge, because every store is a little different. (Trust me…we know!) There’s also a complex ecosystem of technologies you may want to integrate into.
Google Tag Manager is a free application that helps to simplify the kind of webstore integrations that require JavaScript tagging. Ultimately this can save you a lot of time and money, and it can help you mitigate risk.
This post will dive into what Google Tag Manager is and how it can help you build a better webstore.
Shopify Abandoned Cart Recovery: How Personalization Can Help Lower Your Cart Abandonment Rate
Shopping cart abandonment accounts for $18 billion in lost revenue each year. And, your Shopify webstore is contributing to that loss!
You lose potential revenue every time a customer decides not to finalize their purchase. On average that happens 68% of the time, according to Baymard Institute.
In this post, we’ll discuss why email personalization is the most effective way to re-capture sales after cart abandonment. We’ll also discuss two of the best Shopify abandoned cart recovery apps for implementing personalized emails to reduce shopping cart abandonment.
How to Build a Customer Loyalty Program That Actually Works
We’ve written about how throwing a loyalty card at a customer doesn’t necessarily make them more loyal. Now, our friends at Sweet Tooth Rewards are chiming in on the RIGHT way to run a loyalty program. Here’s what they have to say…
Many eCommerce merchants will look at their analytics data and say, “If I could just get my existing customers to buy one more time this year, my profitability would increase drastically.”
They are right! According to the Harvard Business Review, a 5% increase in customer retention can lead to a 95% increase in profitability.
But how do you increase customer retention?
Improve Customer Loyalty Using Shopify
Today, over 100,000 businesses use Shopify to power their online stores. Shopify has fine-tuned the process for selling online so much that opening a store is relatively quick and easy for almost anyone.
But, today’s demanding customer requires more than just a webstore. In order to build loyal customers to your Shopify store, you need to consider some new strategies.
