Sorted by Tag: Product Information Management
What does a retail merchandiser do in 2015?
Unless you’ve been living under a rock for the last 20 years, you know that retail is changing…FAST! To get some insight into how its changing I interviewed Chelsea Mendrala, creative director at Herman Parker and former retail merchandiser with Abercrombie & Fitch.
Chelsea shared her unique career story as a merchandiser and provides some great advice for anyone in retail. Check out the interview…
INFOGRAPHIC: eCommerce Merchandising Strategy Compared To Traditional Retail Merchandising
eCommerce has evolved into a powerful business model for everyone from startup entrepreneurs to established retail businesses. And, while its roots are in traditional retail, eCommerce is an animal all its own.
In this post (and accompanying infographic), we’ll dive into 10 ways eCommerce merchandising is different from that of traditional retail. Use this post as a warning against shaping your eCommerce merchandising strategy based solely on rules and ideas built for traditional retail.
Shopify Inventory Management Best Practices
When you run an eCommerce business using Shopify, you live and die by your inventory management. Oversell, and you risk upsetting and potentially losing customers. Buy too much safety stock, and you tie up cash you could otherwise use to invest in growth.
In this post we’ll dive into some inventory management best practices for Shopify eCommerce merchants. These practices will help you maximize your investment, turn inventory faster, and ultimately build a more profitable business.
Merchandising Tips for the Modern Retail Brand
If you’re responsible for merchandising, your job is really complicated these days. You’re facing a retail environment unlike any we’ve ever seen. It’s exciting, but it can also be overwhelming.
Retail brands are expected to sell through multiple channels. They are expected to provide a consistent experience across them. But, this puts a heavy burden on the merchandisers who are responsible for architecting that experience.
This article will summarize today’s merchandising challenges and provide tips for overcoming them.
Why Product Information Management (PIM) is Vital for B2B Selling
Whether you’re a distributor, wholesaler, or manufacturer, you rely on your master catalog of product data. It’s your lifeline. It’s how you communicate and work with your partners, both resellers and retailers.
But do you currently manage your master catalog the best that you can? Is your data quality where you want it to be?
It’s probably not. You know you need to improve it. In this post, we’ll discuss how a Product Information Management (PIM) system can significantly improve your master catalog and help you seize new selling opportunities. (more…)
