Sorted by Tag: POS
Retail Data: 100 Stats About Retail, eCommerce & Digital Marketing
The web is chock full of awesome research, survey results, and insights about retail. You could spend hours digging around looking for quotable bits of information.
(Trust me. I did.)
To make it easy for you, I compiled 100 different statistics about retail, eCommerce, customer experience, and a whole bunch of related topics. Use this post as a singular place to find lots of data points to use for whatever purpose you need.
Enjoy!
What We’re Reading: The Omni-Channel Piece of the Puzzle
We talk quite a bit more about multichannel than omni-channel for a number of reasons. Omnichannel gets a little too much hype, and it’s only one piece of the overall puzzle. It’s one aspect of a new kind of strategy that will be required to be successful in tomorrow’s retail climate.
Omni-channel won’t get you there on its own, but it’s still important to understand. So, this week we’re featuring three good articles about “omnichannel”. What is it? How does it help your business? How do you do it?
Choosing The Best Magento POS Integration For Your Company
Since you’re reading this post, you’re probably looking for a Magento POS (point-of-sale) integration. But, you may be approaching it all wrong.
You don’t necessarily want to look for the POS system that works best with Magento. First you need to figure out what POS system works best with your company. Once you determine that, then you make sure it integrates with Magento.
In fact, according to Point of Sale News, the number one mistake people make when choosing a POS system is not understanding their businesses needs. So it’s essential to focus on the best POS system for your company, not for Magento.
This blog post will cover what to look for when choosing a Magento POS integration for your company. It will recommend two POS systems we know work great with your company and Magento. It’ll also discuss one of the POS systems designed specifically for Magento.
How to Select the Right Multichannel Retail Systems
Selecting the right point solutions to execute your multichannel retail strategy is difficult. You must evaluate eCommerce platforms, enterprise resource platforms (ERP), and point of sale (POS) systems. And, it’s complicated to figure out which ones will work together to support your multichannel business processes.
For example, if you want to list different pricing for your B2C website versus your B2B website, does your ERP support that? How about your eCommerce system? More importantly, how will those systems communicate to make sure each has the right price displayed?
Many vendors do not build software that supports the key requirements to building a multichannel business. They built their software in the last decade (or sometimes the last century!) and are trying to milk every dollar they can from it. Some are not interested, others are incapable of making their systems multichannel-ready. You, the multichannel retailer, will feel the weight of that this problem.
But it doesn’t have to be that way! (more…)
Exceptional Customer Experience: How to Deliver Incredible Retail Experiences
(This post was originally published on January 13, 2015. We’ve updated it for accuracy and completeness.)
Customers don’t just buy products anymore. They buy experiences. They buy communities. They buy identity.
That means trying to sell anything less than “wow” (to borrow from Michael Hyatt) will not work. In a market where your customers have all the power, you cannot afford to under-deliver on customer experience.
You need to understand what makes up an exceptional customer experience. You need to understand how to deliver them. Let this post be your guide.