Shopify vs Etsy: Should You Sell on a Marketplace or Webstore?

(This post was last updated on December 5^th, 2017. We’ve updated it for accuracy and completeness.)

Should you sell on Shopify or Etsy? When comparing these two, it’s less about which platform to use and more about which method of selling makes the most sense for you.

Shopify is a webstore platform. Etsy is an online marketplace. It’s kind of like comparing apples to oranges. While they’re both online sales channels, these platforms represent two fundamentally different ways to sell or reach potential customers.

So, which method is better for your business? There may not be a right or wrong answer. You must decide which platform aligns best with your resources and business goals. In some cases, you might even want to sell on both platforms!

Nonetheless, we’ll compare Shopify vs Etsy in this article to help you make the best decision for your business.

What We’re Reading: Retail data, Late deliveries & Etsy Shipping woes

This week we’re reading a variety of articles that include how retailers are relying on the wrong numbers, the latest report on late deliveries by major carriers, and Etsy’s battle with offering free shipping. Read the articles below!