Sorted by Tag: eBay
5 Risks of Selling on Online Marketplace Sites
90% of U.S. and U.K. independent retailers sell through online marketplace sites. There’s a good reason why so many retailers use sites like Amazon, eBay, Sears, Newegg, etc. They are an easy way for retailers to get their products in front of millions of potential customers.
However, is selling on marketplaces a guaranteed way to grow your sales?
Online marketplace sites have their own unique challenges that can put a retailer’s business at risk. This article uncovers some of those risks that you might experience. Knowing these challenges upfront can help you decide if selling on online marketplace is right for your business. (more…)
What We’re Reading: Happy 20th Birthday eBay
eBay turns 20 years old next week. Has it really been that long???
In honor of two decades of eCommerce disruption, we’re reading (and sharing) some pretty cool stuff about eBay, what they’re changing about their business, and how they are still eCommerce giants–even in the “Amazon” era.
A Comparison of eBay vs Amazon Selling [Infographic]
Etsy has climbed over 54 million members. Rakuten has over 40,000 sellers. But, there are still only two big marketplace names in everyone’s mind: eBay & Amazon.
There are many differences and similarities in eBay vs Amazon selling. This blog post will discuss the broader context for the types of buyers and sellers on each platform, and the accompanying infographic will share the statistics behind each powerhouse name.
eBay Inventory Management: Manage Inventory Like a Pro
(This post was originally published on April 15, 2014. We’ve updated it for accuracy and completeness.)
When you sell one or two items around the house on eBay, inventory management isn’t an issue. You have one designer purse to sell. You list it. Now, you have no designer purses to sell.
But, if you’re using eBay as a sales channel for your business, managing inventory can get a lot more complicated.
In this post, we’ll dive into what those complexities are and how you can overcome them.
Many Online Shoppers Prefer Image-Based Search to Find Items
When I’m searching online for a specific item to buy and am presented a sea of ads and description results, I quickly turn to image search to hone in on the find. Like many other shoppers, I know exactly what I’m looking for, I just want the ability to see items so it’s easier and faster to click and buy.
An article on mycustomer.com explains how Google has revolutionized the way we search. Consumers now demand image-based search functionalities when shopping online (not just text-based search). In a survey of 1,000 consumers WeSee found that three quarters of consumers (74%) said traditional text-based keyword queries are inefficient in helping them find the right items online. Another 40% would like their online shopping experience to be more visual, image-based and intuitive. (more…)