How to Win Back Lost Customers using Targeted Content
As a business owner, it’s hard to imagine a worse scenario than losing customers. Frustrating at best and devastating at worst, it’s an often unavoidable part of the business. With the right strategies in place, though, you can increase customer retention.
There are many strategies you can utilize to increase customer retention and lead development. This guide will discuss how to use targeted content to improve the relationship you have with your audience. You will also learn five steps you can take to win back lost customers.
(more…)6 Things You Need To Know About e-Commerce Shipping and Fulfilment
The rise in e-Commerce businesses has put extra emphasis on convenience when shopping, as well as consumers wanting a variety of shipping options.
This, coupled with the fact that in today’s digital world people, expect results almost instantly, means that consumers have come to expect a certain level of service from e-Commerce businesses.
Plus, the ability to order online and receive goods quickly can influence buyer’s decisions. It can also boost sales and create a loyal customer base.
This is why it is very much in the interest of any e-Commerce business to perfect the shipping and fulfilment process. And that’s where we come in.
In this guide, we’re going to look at six important things you should know about e-Commerce shipping and fulfilment to help your business succeed this year.
(more…)Using Blockchain in Retail: Here’s How to Do It
The retail industry was doing fantastic before 2020. But then the coronavirus pandemic swept the globe, forcing many brick-and-mortar shops to close down, disrupting supply chains and hindering sales. Suddenly, businesses faced enormous challenges regarding the safety of their employees and customers. And guess who managed to thrive during the crisis? Companies that embraced blockchain technology. E-commerce giants like Walmart and Amazon took the lead and demonstrated how blockchain technology uses have a lot to offer to retail businesses. Its innovative nature can help with data storage, contracts, payments, supply chain management, etc. So if you want to digitize and grow your retail business during these uncertain times, it’s time to start integrating blockchain into your systems. And you can start by checking out this guide, where we’ll cover all the essentials of using blockchain in retail. Sounds good? Here we go.
(more…)Top Funding Options for Shopify Stores
Ready to invest in the growth of your Shopify store? Whether you’re going to invest in inventory, a new product, a marketing campaign, or a new warehouse, you’ll likely need financing to help cover the costs. The good news is, there are a lot of financing options to choose from. The tricky part is finding the right one. To help you make that decision, here are 5 top funding options for Shopify stores:
(more…)Marketing Using a Social Media Multichannel Strategy
Do you know what the single best way to reach your target audience is?
Unless you’ve done enormous amounts of market research, chances are you don’t know for certain which platform or channel can reach the largest segment of your audience. And even if you have done that research, your best customers are likely separated across multiple different communication channels and social platforms.
So what’s the best way to reach all of them? For most businesses, your best bet is to have a well-thought-out social media multichannel strategy.
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