Sorted by Topic: Market Expansion
Comparison of the Top 6 Tablet POS Systems
Are you thinking about the making the switch to a tablet point-of-sale (POS) system?
Most retailers are ditching their clunky cash registers run on local servers for cloud-based POS systems that can run on tablets like an iPad. Tablet POS systems offer a faster, more convenient way for retailers to serve their customers.
Retailers have many different platforms to choose from though when it comes to tablet pos systems. In this article, we’ll compare the top 6 systems to help you pick the one that’s best for your business. (more…)
eCommerce Marketing: The Five People Your Team Needs
There are a ton of tips and tricks out there about eCommerce marketing. Some of them are great. Some of them are terrible. But, tips and tricks tend to overlook the fundamental core of your business: people.
It isn’t the blog posts or the Facebook ads or the Shopify theme that makes your business succeed (or fail). It’s the people who produce all of those things. It’s your marketing team. It’s the people who drive revenue.
This post will tell you the five people you need on your eCommerce marketing team to be successful with eCommerce. This content is a summary of my presentation at the South Florida eCommerce Expo, entitled The Five Marketers Your eCommerce Business Needs. The slides have been included at the end of this post.
What We’re Reading: A Big Week For Amazon
Amazon is kind of omnipresent. (Actually one of the articles below gets into that.) But, this week they were a little more present in the online news/blogosphere cycle. That’s what we’re sharing this week.
6 Inspiring Ideas for Your 2016 E-Business Strategy
Amazon boasts of over 2 million third-party sellers worldwide, accounting for 40% of total units sold on Amazon. Shopify, one of the fastest growing eCommerce platforms, has over 200,000+ merchants since founded in 2006.
There are more retailers starting e-businesses. They start by opening their own webstore, marketplace account, or multiple stores across multiple platforms.
For 2016, what new strategy are you going to undertake to be a successful e-business? This article will cover a list of ideas to help inspire your e-business strategy. (more…)
Using Bigcommerce SEO Features To Generate More Traffic To Your eCommerce Site
So, you opened up your new eCommerce webstore on Bigcommerce. Congratulations! But, whom are you going to sell to if you don’t have any traffic to your site? It’s time for some Bigcommerce SEO love.
One of the most important traffic generation strategies you will need to understand is search engine optimization (SEO). This is the art and science of ensuring the different pages on your site rank well in search engine results for the keywords that are related to your business.
This is not a challenge that is unique to Bigcommerce users. Every website must think about how they will execute their SEO strategy. But, this article is about Bigcommerce!
Let’s dive into what Bigcommerce offers in terms of SEO functionality, and how it can help you generate more website traffic. (more…)
