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Why You Need a Product Information Management System
Increasing your customer base doesn’t always come down to likes, shares, and advertising. In fact, the most crucial aspect of increasing your eCommerce business is often overlooked: proper Product Information Management.
Kimberly Struyk, the principle SVP at QualQuant Signals, states that, “product information is the single most influential content to raising purchasing intentions” and on average overall brand impressions drop by 19% because of sparse product information. With out proper utilization of PIM you’re not only missing out on customers who could be visiting your site, you’re losing customers who land on it.
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6 Things You Need To Know About e-Commerce Shipping and Fulfilment
The rise in e-Commerce businesses has put extra emphasis on convenience when shopping, as well as consumers wanting a variety of shipping options.
This, coupled with the fact that in today’s digital world people, expect results almost instantly, means that consumers have come to expect a certain level of service from e-Commerce businesses.
Plus, the ability to order online and receive goods quickly can influence buyer’s decisions. It can also boost sales and create a loyal customer base.
This is why it is very much in the interest of any e-Commerce business to perfect the shipping and fulfilment process. And that’s where we come in.
In this guide, we’re going to look at six important things you should know about e-Commerce shipping and fulfilment to help your business succeed this year.
(more…)Why FinTech and eCommerce are the Perfect Match
Financial technology — or FinTech — is an industry that continues to evolve, helping consumers and businesses alike streamline their finances. In the last 10+ years, FinTech solutions have helped eCommerce businesses invest in growth, advance sales, manage business banking, and more.
To help you find the right FinTech solutions for your eCommerce business, we put together the following FinTech guide. It outlines what FinTech is, why it’s helpful, and how you can leverage it to take your online business to the next level.
(more…)Why Your Retail Supply Chain Needs a Digital Transformation
Nearly 60% consumers are now willing to switch to a competitor with quicker and cheaper shipping.
Consumers are comparing their shipping options ahead of purchasing. They’re asking, “Can I find a better deal somewhere else?”
And it’s not enough to just win the sale at check out— you also have to deliver as promised. A negative shipping experience can have irreparable damage. 83% of consumers are less likely to re-purchase from a retailer after a negative delivery or shipping experience. And, about a third of consumers will leave a bad review or post on social media about it.
But, a lot of sellers still struggle to meet consumer delivery expectations. 95% of companies have experienced delays or bottlenecks in their order fulfillment operations in the last year [2019]. 45% faced issues with order picking and processing, while 37% struggled with inventory management.
(more…)What is Distributed Order Management (DOM) and Why Does It Matter for Retailers?
(This article was last published on April 21, 2017. We’ve updated it for accuracy and completeness.)
Today’s consumers want to interact and buy from your brand across different offline and online channels. No matter where they buy, they want that experience to be friction-less and intuitive. Consumers will even pick a favorable experience over shopping for the lowest price or top-quality product.
This puts a lot of pressure on merchants to create a seamless experience. You have to be strategic and thoughtful to ensure your systems and processes support customer expectations.
When it comes to order management and delivery, many retailers are turning to distributed order management (DOM) to achieve just that. The challenge? Distributed order management is a dynamic change from traditional order management. It can be difficult for merchants to make the necessary changes to support.
But, those who do it right can gain a competitive advantage and better serve their customers.
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